Big cinema for car repair shops

Big cinema for car repair shops

WM SE would like to help its approximately 2,000 garages to become better known locally and offers the garages a personalisable cinema spot which can be booked in all cinemas in Germany via the booking portal of Crossvertise, Munich.

The concept is part of a multi-channel local marketing campaign of WM SE, in which localized 18/1 posters and SoMe campaigns can also be booked.

The campaigns are marketed via the company's own workshop fairs, which take place in various metropolises in Germany. More information under:

The highlight: visitors to the fair can admire a sneak preview of their future cinema spot live via VR in a virtual cinema auditorium. The concept of showing one's own spot as a preview convinced the target group and contributed to an increase in the closing rate of over 200%.


Cinema spot