Lidl: Personalized christmas greetings with audio personalization
This year, supermarket chain Lidl is offering its customers the opportunity to send personalized Christmas greetings delivered directly by Santa himself. Users can choose between three different themed greeting videos, and the highlight is Santa personally addressing the viewer and the sender by their first names – a feature made possible by Wonderlandmovies’ audio personalization technology. The film was implemented together with the Hamburg film production company WillnerMeier and adapted into 16 languages.
